No. 01 · The farm
ABOUT DEW THEORY
Grown in Hudson, bottled by hand.
Lena Ortiz started Dew Theory in 2019 with a south-facing wall of rosemary and a single recipe. Today she makes nine formulas in the barn at the back of the studio, sixty bottles of each, every week.
Nothing sits in a warehouse. If a formula sells out, it comes back with the next batch. Nothing is scented, and every ingredient on a label is explained in our glossary.
- Rosemary
- Grown along the south wall and cut every June.
- Honey
- Four hives behind the barn, harvested once, in late summer.
- Aloe
- Grown in our greenhouse and juiced the day we make a batch.
- Yuzu
- The one plant we don’t grow. It comes from a family orchard in Kochi, pressed cold within a day.
No. 06 · Kind words
“The first mask that’s lasted me a whole winter.”
From people who finished the bottle.
“Smells like the yuzu is still on the tree. I keep the Day Balm on my desk just to open it.”
“I cut my routine down to three things and my skin settled.”